L'Oreal Luo

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Fresh looking colour. Fresh looking shine. Hair by hair.

LUO Color provides an ultra high-shine and luminous looking permanent colour.

Each LUO Color shade has a special combination of photo-reflective colour molecules to enhance the personality of the hair’s own reflects.

Photo-reflective colourants allow the hair to absorb and reflect light, at the same time creating brilliant, shimmering results.

This multi-dimensional, light reflecting colour provides up to 3 levels of lightening.

LUO Color is enriched with Nutrishine technology and Grape seed oil.

Hair is left vibrant, feeling smooth and radiating shine.

Coverage of up to 70% of white hair.

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